Mind-Alliance Systems ("MAS"), a start-up provider of software solutions for intelligence and financial analysts, requires a Chief Marketing Officer ("CMO") to build and lead its global marketing and business development initiatives.

The CMO will have overall responsibility and accountability for the marketing and business development operations of Mind-Alliance.  His/her objective will be to increase the level of sales for the Company, while at the same time enhancing and improving the positioning and image of the brand.

Founded in 2005, MAS is headquartered in Roseland, NJ and currently employs six full-time professionals.  We have generated initial sales in the government and financial services sectors and are seeking an experienced, creative and motivated marketing and branding expert to help us go to market with a full launch of our two flagship products.

The ideal candidate has experience selling software to the government and financial services markets, lives in the New York/New Jersey area and is willing to travel frequently, especially between New York and Washington, DC, and other national security and financial services centers in the U.S. and internationally.

Responsibilities

The CMO will report to the Company's CEO and will be expected to apply experience, planning and leadership to meet sales targets, developing an integrated strategy to maintain existing client relationships, achieve deeper market penetration in current markets and expand into new markets.  The CMO will also work closely with advisors, partners and senior management to develop pricing models, refine the Company's global brand and implement advanced business development functions designed to achieve revenue targets.  Along with the CEO and the VP Operations, the CMO will also play a key role in the day-to-day requirements of a young, lean start-up, which is largely driven by its sales and marketing needs.

Key responsibilities will include:

Strategy Development, Planning and Reporting

• Prepare overall marketing strategy together with advisors, partners and senior business management
• Develop programs with quantifiable objectives to measure results
• Analyze market trends, recommend changes to marketing and business development strategies based on analysis and feedback
• Prepare and manage the overall marketing and business development budget
• Demonstrate a significant understanding of the U.S. national security market and the global financial services market.

Relationship Management

• Identify, analyse, pursue and report on business opportunities with existing and prospective clients
• Develop and enhance business relationships fostering existing and new business and heighten awareness of the Company
• Develop CRM solutions

Public Relations Management

• Oversee the Company's public relations initiatives including press releases, client advisories, advertising, marketing materials and publications and online marketing
• Design and produce all aspects of visual marketing needs, including print ads, publications and web site development
• Identify opportunities for thought leadership, including conferences and publications
• Oversee all event planning for the Company

Management and Leadership

• Build and maintain a high performance culture through effective performance management, communication and coaching of staff
• Manage multiple projects, prioritize work and balance strategic and tactical issues
• Develop the marketing team at MAS from the ground up, overseeing the recruitment of appropriately skilled staff to new positions as and when required

Qualifications

The candidate must have not less than 10 years in the government, defence or financial services industries with a track record of developing comprehensive marketing and business development strategies. An undergraduate degree is required and an advanced business or marketing degree is preferred.  Other requirements include:

• Strong leadership
• Accountability
• Experience with sales and marketing budgets, P&L, and forecasting
• Excellent analytical skills, with great attention to detail
• Ability to work effectively across functions, with minimal direction (self-starter)
• Outstanding verbal and written skills, with the ability to present data and conclusions in an organized, concise manner at all levels throughout the Company
• Comfortable within a high-paced, competitive environment
• Strong business person who thinks about issues from a business perspective; brings strong business & financial acumen to the role and uses this to complement his/her functional depth

Compensation and Benefits

This is a great opportunity in a visionary and ambitious start-up company, and the compensation package will be structured accordingly, including aggressive bonus and options.

Contact Details

Qualified applicants should submit full contact information and a comprehensive CV to:

Michael Blank

VP Operations

Mind-Alliance Systems, LLC

75 Eisenhower Parkway

Roseland, NJ 07068

917 613 5791

mblank@mind-alliance.com